Resume
Skills
& Expertise
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Over 5 years of professional experience as a business and marketing analyst with a strong business acumen and proven ability to leverage research and data analysis for business strategy.
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Performed statistical methods, quantitative and qualitative analysis in analyzing data on customers, products, and markets for targeted marketing campaigns.
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Implemented intuitive dashboards and reports for competitive business intelligence, making easily understandable business insights tailored to management requirements.
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Delivered compelling proposals, presentations, and reports by combining technical writing expertise with strong storytelling skills, demonstrating proficiency in both verbal and written communication.
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Demonstrated meticulous attention to detail, combined with strong critical thinking, problem-solving, organizational, and project management skills to consistently deliver high-quality results.
Education
Langara College | Vancouver, BC
49Women in Science Conference Awardee
Sep 2023 - Dec 2024
Post Degree Diploma in Data Analytics
Langara College | Vancouver, BC
49Women in Science Awardee
Jun 2005 - May 2009
Bachelor of Arts in Communication
University of the Philippines | Baguio City
Work
Experience
Sep 2024 - Present
Junior Research Assistant | Langara College - Applied Research Center
Conducts research and data analysis on Langara College's Mathematics Diagnostic Test, utilizing statistical methods and analytics tools to evaluate student placement trends and performance outcomes.
Jan 2022 - Sep 2023
Proposal Specialist | GHD Global Pty Ltd
Drafted business reports analyzing winning work efforts on key clients providing valuable insights for strategic business decision-making.
Nov 2020 - Dec 2021
Marketing Communications Specialist |
Al Khanji Enterprises
Managed web content and social media marketing for all retail businesses under the company’s umbrella enhancing online visibility and engagement from customers.
Oct 2018 - Oct 2020
Senior Sales Executive | Averda Environmental Services
Produced comprehensive sales reports tailored to management requirements, providing easily understandable insights that facilitated data-driven decision-making.
Jan 2017 - Aug 2018
Business Development Executive | ORO Interior Design and Trading Co.
Managed the preparation and submission of proposals through working with key internal stakeholders ensuring responsiveness to client requirements and alignment with company objectives.
Jan 2012 - Sep 2017
Sales & Marketing Specialist | LBC Express, Inc.
Conducted comprehensive market research and analysis by leveraging on company’s customer & financial data, examining industry trends and synthesizing inputs from focus group discussions which led to valuable insights for developing the annual business strategic plans.
Certifications
